Insurance carriers

Acquire policyholders at the
highest-intent moment.

Pregnancy triggers insurance decisions — life, health, critical illness, disability. We deliver parent households when coverage gaps become top-of-mind.

Market opportunity.

$6,000+
Avg. policyholder lifetime value
78%
Research life insurance within 6 months of pregnancy
3x
Higher conversion vs. open marketplaces

Segmentation advantage.

Controlled vertical allocation — not sold to 8–12 competing carriers. Exclusive or limited-distribution records by lifecycle stage.

  • Expecting stage — life insurance research begins
  • Preparing stage — active comparison and quoting
  • Arrived stage — coverage gap urgency peaks
Revenue model
Average policy premium$1,200/yr
Average retention5+ years
Lifetime value$6,000+
Cost per acquisitionVaries by region

Geographic allocation.

Allocate by province or state to match your licensed territory. City-level precision available.

ON
Ontario
BC
British Columbia
AB
Alberta
CA
California
TX
Texas
FL
Florida
NY
New York
60+
Total regions

Start acquiring policyholders.

Sample parent households in your licensed territory.

Request insurance segment
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