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Healthcare & telehealth

Acquire patient households at
lifecycle inflection points.

More healthcare decisions in 18 months than the previous decade. We deliver parent households when care-seeking peaks.

Market opportunity.

14+
Avg. healthcare visits in baby's first year
67%
Use telehealth for pediatric or postpartum care
$2,400+
Avg. annual healthcare spend per household

Segmentation advantage.

Lifecycle stages map to clinical care windows — prenatal, postnatal, and pediatric — so outreach matches the patient's current stage.

  • Expecting — prenatal care, OB/GYN telehealth
  • Arrived — postpartum mental health, lactation support
  • 0–12 months — pediatric well-baby visits, vaccination scheduling
Revenue model
Avg. patient value$200/mo
Care engagement window12–18 months
Annual patient value$2,400+
Household retentionMulti-child potential

Acquire patient households.

Sample parent households at your target care stage and region.

Request healthcare segment
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